Becca Barkhouse

Creator · Storyteller · Nova Scotia

Becca
Barkhouse

@beccabarkhouse

Coastal living, emotional storytelling, and a community that converts.

15.2M Post Views · Live (30 Days)
5.2K Instagram
3.1K TikTok
8.4K Total Followers

The Story

Two islands.
One voice.

Becca was born and raised in rural Nova Scotia before moving to San Pedro, Belize at 12 — spending her teenage years on the second largest barrier reef in the world, racing sailboats and captaining the Belize female national basketball team. She came back to Nova Scotia at 18 and spent years exploring the province before choosing Cape Breton Island as home. She now lives rurally on the coast with her husband Ryan and their dog Piper.

That contrast — reef to river, Caribbean to Celtic, warm to wild — is the heartbeat of everything she creates. Her content is deeply rooted in place, emotional truth, and the kind of storytelling that makes people feel something real.

As a Destination Cape Breton official ambassador, Becca brings the kind of authentic regional voice that can not be manufactured. Her content has reached over 15 million people in 90 days, not because it is optimized, but because it is real.

Coastal Living & Cape Breton Life
Foraging, fermenting, gardening, and the rhythms of life on a Cape Breton waterfront property.
Belize Identity & Dual-Island Storytelling
Her highest-converting content archetype — a story unlike any other creator telling it.
Emotional Resonance & Mindset
Quote-driven, softly aesthetic content with extraordinarily high share rates.
Nova Scotia Wildlife & Nature
Cape Breton landscapes, local wildlife, and the coastlines that define this place.

Instagram · @beccabarkhouse

The numbers
speak for themselves.

13.2M
Post Views · Live (60 Days)

Total views on Reels, photos, and carousels published in this window — tracked live via Phyllo.

7.6M
Post Views · Live (30 Days)
13.2M
Post Views · Live (60 Days)
Post Likes · Live (60 Days)
Post Comments · Live (60 Days)

Top Performing Reels · Live (90 Days)

3.7M
"Just thank you for being you"
2.4M Reach · 361.8K Interactions
1.3M
"do what makes YOU happy"
1.0M Reach · 162.5K Interactions
1.1M
"the goslings listen pretty well honestly"
783.6K Reach · 98.6K Interactions
979K
"The big things are just a collection of little ones"
724.2K Reach · 107.4K Interactions
846K
"Sometimes the hardest decisions lead to the most peace"
620.6K Reach · 58.7K Interactions
801K
"send this to the person you want to go watch the sunset with"
580.0K Reach · 83.7K Interactions

Instagram Audience · Live

A community
that converts.

Top Countries

Canada
Belize
United States
United Kingdom
India

Gender

Women · 67%Men · 33%

Age

18 – 2413.8%
25 – 3449.3%
35 – 4419.7%
45 – 549.0%
55+8.2%

TikTok · @beccabarkhouse

A second platform,
the same momentum.

Video Views · Live (60 Days)
Video Comments · Live (60 Days)
Video Shares · Live (60 Days)
3.1K
Followers
Video Likes · Live (60 Days)
Videos Posted · Live (60 Days)

Top audiences: Canada, Belize, United States.

Featured Collaborations

Local Nova Scotian
Collaborations

Parks Canada Media Day
Visit Cape Breton Island Tourism Board
Parks Canada Media Day
Dancing Goat
The Dancing Goat
Local Restaurant Collaboration
Local Tourism Event
Visit Cape Breton Island Tourism Board
Local Tourism Event

Partnerships & Affiliations

Built on
real relationships.

Destination Cape Breton
Official Ambassador
Creating content that showcases Cape Breton's landscapes, culture, and coastal character to a national and international audience.
Parks Canada
Regional Storytelling Partner
Attended the Skyline Trail media day as a featured ambassador, connecting audiences with Cape Breton Highlands National Park.

Let's Work Together

Let's build something people actually feel.

Becca partners with a small number of brands, tourism boards, and agencies at a time, chosen for genuine fit rather than volume. If this feels like the right match, the next step is simple. Reach out and let's talk about what a partnership could look like.

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